Digital PR

Building and maintaining a strong online presence isn’t just a luxury, it’s essential.

Cannon PR’s digital PR services draw upon our extensive media relations expertise and places emphasis upon securing organic online media coverage.

Online publications, blogs, social media content, podcasts and video channels all play a part in developing a digital PR strategy. 

Digital PR plays an important role in digital and content marketing strategies and can help to increase the visibility and ranking of websites. When quality backlinks are secured, this can also contribute towards SEO performance, helping your website to be found more easily via search engines.

This is achieved through:

• Media coverage on high-authority online publications.
• Influencer partnerships with industry thought leaders and social media influencers.
• Content marketing to create shareable, engaging stories that resonate with your target audience.
• SEO and backlinking strategies that improve your search engine rankings and drive organic traffic to your website.

Cannon PR’s approach to digital PR helps your business to not only maximise the presence of your business within online publications but also drive traffic and engagement.

What Digital PR services does Cannon PR deliver?

Our digital PR strategies are always tailored towards helping our clients achieve their business goals.

A typical digital PR campaign might include:

• Online media coverage and press release distribution.
• Content marketing and thought leadership.
• Influencer marketing and partnerships.
• SEO and link building.
• Social media engagement.
• Reputation management.
• Crisis/issues management.
• Multimedia content creation and distribution.
• Brand storytelling and digital campaigns.
• Local outreach.
• Media monitoring and social listening.
• Newsjacking.
• Research and whitepapers.
• Podcasts and vlogs.
• Reporting and evaluation.

Cannon PR provides a comprehensive range of communications, PR and marketing services including: