Crisis Management PR Services

Calm heads when you need them most

Crisis management, sometimes known as reputation management, is a highly specialised field of public relations, which requires a swift, proactive approach.

Potentially damaging scenarios facing your business come in many different guises: a misstep, a negative news cycle or a social media backlash can quickly spiral out of control.

Cannon PR’s crisis management services are designed to protect your organisation, mitigate adverse publicity and help you to navigate the most challenging situations.

Businesses can face many threats to their reputation, from physical dangers to responding to challenges posed by fake news, whistleblowing and social media trolling.

Cannon PR’s crisis management support specialises in protecting your brand by implementing swift, strategic and effective crisis communication solutions.

Cannon PR has experience of handling many potential crisis scenarios. Our specialist crisis management support has helped to champion businesses in a number of different sectors including healthcare, food and drink, hospitality, education, professional services, logistics and construction.

We understand there can be many people affected when bad news strikes, from staff and suppliers to the impact upon generating new business.

Our strategic and proactive approach is there to support you at the times when you need it most.

Planning and preparing for the unexpected

The key to managing a crisis scenario effectively lies in preparation. We provide tailored crisis communication plans that identify potential vulnerabilities and outline clear, actionable steps to mitigate risks. From stakeholder mapping and scenario planning to media training and response protocols, our goal is to ensure your team is ready to respond effectively to any situation.

What’s more, we will work with you to fine-tune your plans by running crisis simulations to road test your crisis management plan.

Cannon PR’s crisis management services include:

Crisis communication planning: comprehensive crisis response plans tailored to your business needs, including key messaging, stakeholder identification and communication protocols.
Media training: preparing your spokespeople with the skills to handle tough questions, navigate interviews and deliver your message effectively under pressure.
Reputation monitoring: monitoring traditional and digital media channels to spot potential threats early and respond quickly.
Crisis response execution: hands-on crisis management, including press release drafting, media coordination and social media management.
Post-crisis analysis and reporting: detailed analysis used to identify lessons learned and strengthen your future crisis management capabilities.